Our Social Focus

Our Social Focus

Supporting quality African Brands

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Our awesomeness ambassadors go to the ends of the world to curate the most awesome products and find the most exciting places that leave you wanting more. On their journey, they look out for not only international brands but also awesome African brands with an exciting brand story that we can add to our gifts collection to support the growth and development of Africa’s economy.

Giving That Supports Family and Community Advancement

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We are concerned about the family circle and community advancement; so our project interests and giving initiatives are geared towards advancing families and communities in a way that makes an awesome difference.

Supporting Girls and Women

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Our trainings, internships and jobs are geared towards empowering girls and women, in order to reduce poverty in the family circle and provide decent work that inspires financial independence.

Advocating for a Green Africa

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We advocate for green business practices, green lifestyle and a green Africa through initiatives that support environmental sustainability and green living.